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Millions opt for privacy after iOS update forces Facebook to ask permission before tracking users – PerthNow

Social media giant Facebook has declared war on Apple, after a new rule in the iOS 14.5 update that allows iPhone users to ‘opt in’ to targeted advertising saw…



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A new rule in the iOS 14.5 update that allows iPhone users to opt in to stop Facebooks targeted advertising and tracking has seen millions choose privacy.
Apple pushed back the anti-tracking feature, called App Tracking Transparency, to 2021 to give developers time to adjust, particularly Facebook, which has been tracking users data without consent for years.
Data released this week from Flurry Analytics showed just 4 per cent of US iPhone users decided to allow the social media giant to track…

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